Privacy Policy

1. Who We Are

PickUp Taxi Ltd
Registered Address: [Luton Twon center]
Email: admin@pickuptaxi.co.uk
Phone: 01582 96 79 79
DPO Email: admin@pickuptaxi.co.uk

2. What Data We Collect

• Identity and Contact Data: name, email, phone, address
• Location and Journey Data: pickup/drop-off points, GPS tracking
• Device and Technical Data: IP, browser, OS, device type
• Payment Data: billing address, transaction info
• Driver Data: licence, registration, insurance, DBS
• Communication Data: messages, call recordings

3. How We Use Your Personal Data

We use your data for:

• Registering accounts and processing bookings (contract)
• Real-time tracking and customer service (legitimate interest)
• Driver verification (legal obligation)
• Marketing (consent)

4. How We Share Your Data

We may share your data with:

• Drivers/passengers (for rides)
• Payment processors (Stripe, PayPal)
• IT and hosting providers
• Law enforcement (if required)
• Insurance companies
• Marketing platforms (with consent)

5. International Data Transfers

Your data may be transferred outside the UK/EEA with appropriate safeguards, such as adequacy decisions or standard contractual clauses.

6. Data Retention

• Account and booking data: 6 years
• Driver documents: up to 6 years post contract
• Call recordings: up to 90 days
• Cookies: see our Cookie Policy

7. Your Rights Under UK GDPR

• Access your data
• Correct inaccuracies
• Request deletion
• Restrict or object to processing
• Data portability
• Withdraw consent

To exercise your rights, email us at admin@pickuptaxi.co.uk. You can also complain to the ICO.

8. Children’s Privacy

We do not knowingly collect data from individuals under 18. If we learn of such collection, we will delete the data promptly.

9. Cookies and Tracking Technologies

We use cookies for:

• Essential: Site functionality
• Analytics: Usage data (e.g., Google Analytics)
• Marketing: Only with consent

Manage your preferences anytime via our Cookie Settings. See our separate Cookie Policy for full details.

10. Data Security

We apply HTTPS, encryption, access controls, and regular audits. You are responsible for protecting your login credentials.

11. Third-Party Links

We may link to third-party services (e.g., Google Maps). We are not responsible for their privacy practices.

12. Changes to This Policy

This policy may change. We will notify users of significant changes via email or website notices.

Last updated: [Insert Date]

13. Contact Us

For questions, contact our Data Protection Officer:

Email: admin@pickuptaxi.co.uk
Phone: 01582 96 79 79
Address: Luton High street